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Promotions Manager Job in Kenya



Category: General Jobs in Kenya
Posted: Jan 13, 2014

Promotions Manager

Purpose of Job

Markets the organization’s products through point of sale and promotional activities within agreed budgets for assigned brands to maximize sales and achieve organization objectives.

Assist the marketing manager on assigned tasks relating shopper and customer marketing topics.

Principal Accountabilities/Main Functions

  • Assist in the development of the Go to Market strategy for the respective brands.
  • Briefs for promotions to external agencies and manages communication of the same to other internal departments.
  • Implements and continually monitors POS/promotional activities and liaises with other departments to formulate action plans.
  • Advises on pricing and continuously monitors and advices on competitors’ pricing and promotional campaigns.
  • Directs an annual review of excellence at the point of sale, trade investment and the competitive environment ensuring all areas of trade spend are reviewed
  • Prepares and presents promotional calendars
  • Creates a strong link between Sales and Brand teams to utilize synergies and to make sure that everybody speaks the same language.
  • Monitors advertising and promotion expenditure.
Personal Characteristics
  • A broad set of commercial skills is required together with a working understanding of all business functions and key business processes.
  • Excellent communication skills are required to manage diverse relationships both locally and internationally.
  • The ability to work both autonomously and as a team member is required with analytical and creative skills combined with an enthusiastic “can do” attitude and a pro-active nature.
Knowledge and Experience (needed for satisfactory performance of the job)

Bachelor of commerce degree in Marketing, MS office skills, excellent communication skills, CIM will be an added advantage, 1-2 years experience in the FMCG sector

If you meet the above desired qualifications please send your cv urgently in word format clearly indicating the position applied as the subject of your email.

[email protected]

 

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